dotMobi cashes in on domain name auction
Published October 9th, 2007
The registrar of the new .mobi internet domain has hailed the success of the first online auction of the new web destination.
dotMobi auctioned 100 domain names, the first time that selected addresses have been offered via auction rather than on a “first come, first served” basis. As a result, the company was able to raise a healthy $850,000.
The auction’s most desired name was hosting.mobi which sold for $101,000. Both bank.mobi and download.mobi attracted top bids of $51,500, currency.mobi reaped $47,000 while Insurance.com, an independent, online insurance agency, purchased insurance.mobi for $42,005.
“We see the long-term value of the mobile internet,” says Joe Singleton, director of Information Technology, Insurance.com. “The .mobi domain will be a valuable tool in continuing to build our future consumer offerings.”
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